80ÆäÀÌÁö ³»¿ë : ?¤ì???? ê³?ë¶?ê°?ê°?ì¹? ???©ì??ë¹??¤ë?¤ì?? ???¬í???? ê²??? ??. ë³´ë?? 구체???¼ë??? ?´ì???? ?±ë?¥ì?? ???? AAC+ ë°? ???? 기존 ??ì§??? ?¼ë???? ?¤ë???? ì½??±ì?? AAC+ v2 ???? USAC ?? ê³??¨ì?? ì½??±ì?¼ë? ??ì²´í??ê³?, ???¨ì£¼ ??ì°¨ë?? ?¬í?¨í?? 모ë??? ????ê°? ë§??? TTI Traffic and Traveler Information ???©ì??ë¹??? 기ì?? ?±ì?? ???? ???? ê²??´ë??. 기존 DAB ë°? DAB+ ?±ì?? ??ì§??? ?¼ë?? ?¤ë?? ?´ì?? ?¬ë?? êµ?ê°??¤ì?? ???? ??ë¹??¤ë?? ??ê³? ì¤??? ë©?, 기존 ?¸ì??? ë°? ??ì½??? ???¥ì?? ???????? ???¼ë?? êµ??? 기ì??ê³? ?°êµ¬ê¸°ê??¤ì?? IPR?? ?¼ì??ì§?ë¶??? ë³´ì???? USAC기ì???? ???©í?? DAB+ ?¸ì??? ë°? ??ì½????? êµ? ?? 기ì???¤ì?? ?´ì?? ???? ì§?ì¶??? ??리í?? ???©ì?´ë??. ?? ?? ?¤ê? ê´????????? 3D ?¤ë???? ë°? 5.1CH ?±ì?? ??ë¹? ?? ??ê³µì?? ?µí?? ?¤ê??? ê·¹ë???????? ???? ???? ê²??? ë¡? 기ë??????. [그림 2] 3D ?¤ë???? ?? ì¶?ì²?Meph1stopheles, Feb. 10. 2016. [그림 1] 미êµ?? ????ë¡?ê·? ?¼ë???¤ì?? ??ì§??? ?¼ë???? ì²?ì·¨ì?? ë³??? 2012-2016 Broadcast and Digital Radio Monthly Reach m 2012-2016 0 20 40 60 80 100 120 140 160 180 200 18-34 35+ 2012 Published on MarketingCharts.com in August 2017 | Data SourceNielsen Average monthly reach, based on Nielsens Total Audience Report, Scarborough USA 2013 2014 2015 2016 2012 2013 2014 2015 2016 marketing charts 72 25 71 38 71 41 71 43 72 162 26 163 41 165 45 166 48 167 57 48 Broadcast radio Digital radio T T A J o u r n a l v o l 1 8 578
81ÆäÀÌÁö ³»¿ë : 3. ???´ë?리ë?? ?¼ë???? ???´ë?리ë?? ?¼ë???¤ë?? FM?´ë?? ??ì§??? ?¼ë???¤ì?? ë¸? ë¡???ë°´ë??ê°? ë§??? ?????? ??ë¡??? ë°©ì???? ?¼ë???¤ì?´ë©°, 기존?? ?¼ë???? ë°©ì?¡ê³¼?? ?¤ë¥´ê²? ???¼ë? ë³? ?? ??ê³?, ë©????°ì?´í?? ??ë¹??? ë°? ???¸ì???©ì?? ê°??¥í????. ???? ?? ???? ë°©ì??, ë¸?ë¡???ë°´ë?? 모ë???? ???? ???©ì???? ?? ?? ë¹??? ?´ì?©ì?? ê°??¥í???? ?????? 매체ë§? ?????? ???¼ë?? ?¼ë???¤ì??ë¹??? ?´ì?©ì?? ê°??¥í????. ???¸ë?? 4G, 5G ?? ?? ë¸?ë¡???ë°´ë??ë§?ê³¼ì?? ?°ë???? ?µí?? ???´ë?리ë?? ?¬ë?? ?´ë????, ì½???ì¸? ??ê¹? ë°? ?? ?°ë?? ?±ì?? ë¶?ê°? ?°ì?´í?? ?? ë¹??? ??ê³µë?? ê°??¥í????. ???½ë°©?¡ì?°ë§¹ EBU ?? 2010?? ????ë¶??? RadioDNS ?¼ë?? ëª?ì¹??¼ë? ???´ë?리ë?? ?¼ë???¤ë?? ê°?ë°???ê¸? ???? ????, 2019?? ???¬ê?ì§? ???´ë?리ë?? ?¼ë???¤ë?? ???? 기ì?? ê°?ë°? ë°? ??ë¹??¤ë?? ??????ê³? ????. RadioDNS?? ?? ê°?ë°??? ???´ë?리ë?? ?¼ë???? ??ë¹??¤ë?? ???? ??ì¤??? ë¡??? 룩ì??, ?¬ë?¼ì?´ë????, SPI Service and Program Information , ??ê¹? RadioTAG ë°? HTML5 기ë??? ?¹ì??ë¹??? RadioWEB ??ì¤? ?±ì?? ????. ???¸ë?? ???? ë¸?리ë?? ?¼ë???? ??ë¹??¤ì?? ??????ê¸? ???? ?¤ë??¸í??, ?? ?´ì?? ë°? ????ì°¨ì?? ?±ì?? ?¨ë?기ë?¤ì?? ì¶?????ê³? ???? ë©?, 2017?? ???°ë???? 기í?¨ê? 모ë?¸ì?? A8?? ?????¼ë? ???¤ë?ê²? ë°? ?¬ë¥´?? ?? 주ì?? ????ì°? ??ì¡°ì?¬ë?¤ì?? ?? ?´ë?리ë?? ?¼ë???¤ë?? ???¬í??ê³?, 2019?? 7?????? BMW ê°? ???? ????ì°¨ì?? ???´ë?리ë?? ?¼ë???? ????기ë?¥ì?? ?? ?¬ë?? 모ë?¸ë?¤ì?? ì¶?????ê¸? ??????????. 미êµ?????? 2013??ë¶??? 미ì??ë¶?, ë°©ì?¡ì??, ?´ë???µì?? ?¬ë?¤ë?ë¶??? ì§????? ë°??? Nextradio?¼ë?? ëª?ì¹??? ?? ?´ë?리ë?? ?¼ë???? ??ë¹??¤ê? ??????????. ?¼ì??? 1950 ???? ì´?ë°?ë¶??? AM ?¼ë???? ë°©ì?¡ì?? ?´ì?©í?? ?¬ë??경보 ??ë¹??¤ì?? Emergency Broadcast System EBS ?? ?? ???¼ë? êµ?ê°? ?¬ë??경보체ê?ë¥? 구ì??´ì?? 미êµ?? ì§??? ??ë°©ì?¡ë§¤ì²´ë?? ?¬ë??경보??ë¹??? 주ë?¥ë§¤ì²´ë? ???©í?? ????. 그리ê³? 2008??ë¶??°ë?? ë³´ê??? ì¦????? ?´ë???µì?? 매체ë¥? ?¬ë??경보체ê??? ?¬í?¨ì???¤ê¸° ??????????. ê·¸ë?°ë?? ?´ë???µì???? ?¬ë??경보?? ì²? ?°ë? 무ë???¼ê? ?? ?? ???? 2012?? 10?? 29?¼ì?? ??리ì??? Sandy?? ?? ?? 기ë??ë¥? ?¼ê±°?? 무ì?°ì??ì¼°ë??. ?¹ì?? ë¯¸êµ ??ë¶?ë¥? ê°??? ?? ??리ì??? Sandy?? ?´ë???µì?? ì¤?ê³? ???? 25%ë¥? ë¬? ???¨ë¦¬ë©?, ?µì??ë§??? 무ë?¥í????ì¼? 미êµ??ë¶????? 기ë???? ?? ?´ë???µì?? ?¨ë?기ë?? ?´ì?©í?? ?¬ë??경보??ë¹??¤ë?? ?? ?¬ë? ë§??¤ê? ë§?????. ë°?ë©? TV?? ?¼ë???? ë°©ì?? 매체?? ?? Sandy?? ê°??¸ì???? ë¶?구í??ê³? ??ë¹??¤ë?? ì§??????? ê·? ê°?ê±´í?¨ì?? ?¤ì?? ?? ë²? ?¸ì??ë°??? ê³?기ê? ??????. ?´í?? ë¯¸êµ ?°ë°©?¬ë??????ì²?ê³? FCC?? ?¤ë??¸í?°ì?? FM ?¼ë???? ????기ë?¥ì?? ???±í?? ??ë¶?ë¶? ?¤ë??¸í?°ì?? FM ?¼ë???? ???? 칩ì???? ê¸? ?´ì?¥ë???? ???¼ë?? ???±í?? ??ì§? 못í??ê³? ?????? ???¤ë?? ?¸ë?¥ì?? ??ê²? ????. ?¼ë?ë¡? Ajit Pai FCC ???¥ì?? 공공 ?????? ???? ?¤ë??¸í?? ?? [그림 3] ??리ì??? Sandy ?? ?´ë???µì??ê³? ì§????? ë°©ì?? ë¹?êµ? 2 0 1 9 S E P T E M B E R + O C T O B E R79